Handbook of Research on Innovation in Tourism Industries

• Author(s): Gry Agnete Alsos, Dorthe Eide, Einar Lier Madsen,
• Publisher: Edward Elgar
• Pages: 366
• ISBN_10: 1782548408
  ISBN_13: 9781782548409
  
• Language: en
• Categories: Business & Economics / Entrepreneurship , Business & Economics / Industries / Hospitality, Travel & Tourism , Reference / Research ,

Description:... The tourism sector - already one of the fastest growing industries in the world - is currently undergoing extensive change thanks to strong market growth and a transition to more experience-based products. The capacity for firms to innovate and adapt to market developments is crucial to their success, but research-based knowledge on innovation strategies in tourism remains scarce. This pioneering Handbook offers timely, original research on innovation within the tourism industry from a number of interdisciplinary and global perspectives.