Social Identity and Financial Investment Decisions

Empirical Insights on German-Turks

• Author(s): Eva Stumpfegger,
• Publisher: Springer
• Pages: 230
• ISBN_10: 3319179780
  ISBN_13: 9783319179780
  
• Language: en
• Categories: Business & Economics / Finance / General , Social Science / Sociology / General , Business & Economics / Development / General , Business & Economics / General , Business & Economics / Labor / General , Business & Economics / Development / Economic Development ,

Description:... ​This book investigates how social identity relates to financial investment behavior of the German-Turkish diaspora. The author approaches this study using qualitative research and multiple semi-structured in-depth interviews with a strong philosophical and methodological basis. Taking a phenomenological stance, the empirical results reveal many nuanced shades of bi-cultural identity. Key findings include a range of social creativity behaviors, also offering an extension to social identity theory by means of re-defining relevant in-groups. Financial investments are considered a family affair, with children being heavily involved and support of (extended) family is defined as investment. Within that realm, German social identity prevails with regard to financial investments.