Customer Experience Management

Enhancing Experience and Value Through Service Management

• Author(s): Jay Kandampully,
• Publisher: Kendall Hunt
• Pages: 416
• ISBN_10: 1465241078
  ISBN_13: 9781465241078
  
• Language: en
• Categories: Business & Economics / General , Business & Economics / Customer Relations , Business & Economics / Management ,

Description:... Although a nascent field of research, customer experience management has become an important research and management topic in today s interconnected world