Getting Naked

A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty

• Author(s): Patrick M. Lencioni,
• Publisher: John Wiley & Sons
• Pages: 240
• ISBN_10: 0787976393
  ISBN_13: 9780787976392
  
• Language: en
• Categories: Business & Economics / Management , Business & Economics / Leadership , Business & Economics / Organizational Behavior , Business & Economics / General ,

Description:... Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni

Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.

• Offers a key resource for gaining competitive advantage in tough times
• Shows why the quality of vulnerability is so important in business
• Includes ideas for inspiring customer and client loyalty
• Written by the highly successful consultant and business writer Patrick Lencioni

This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.