Visual Research (second Edition)
An Introduction to Research Methodologies in Graphic Design
Description:... Visual Research (second edition) is a guide to the practice of researching for graphic design projects. Taking an accessible and visual approach, and featuring a wide variety of student work, it is the perfect companion for any major project within a visual arts degree. This book forms a detailed introduction to researching for design, explaning the key terms and theories underlying design research. It examines topics such as audience, communication theory, semiotics and semantics. Aimed at visual thinkers, the book is packed with images and international case studies.
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