Management

Building Competitive Advantage

• Author(s): Thomas S. Bateman, Scott Snell,
• Publisher: Irwin/McGraw-Hill
• Pages: 642
• ISBN_10: 0071154442
  ISBN_13: 9780071154444
  
• Language: en
• Categories: Business & Economics / General , Business & Economics / Management ,

Description:... Although this revised edition of the text takes a traditional functional approach to management, it is organzied around four modern themes: cost, quality, speed and innovation.