Perfectly Legal Competitor Intelligence

How to Get It, Use it and Profit from it

• Author(s): Douglas Bernhardt,
• Publisher: Pitman
• Pages: 276
• ISBN_10: 0273601539
  ISBN_13: 9780273601531
  
• Language: en
• Categories: Business & Economics / Business Ethics , Business & Economics / Management , Business & Economics / Strategic Planning , Business & Economics / Commerce ,

Description:... Competivitive intelligence is the analytical process that transforms disaggregated market and competitor data into accurate, relevant and actionable strategic information about competitors' capabilities, intentions, performance and position.