The Economics of Superstars and Celebrities

• Author(s): Stephan Nüesch,
• Publisher: Springer-Verlag
• Pages: 141
• ISBN_10: 3835054295
  ISBN_13: 9783835054295
  
• Language: en
• Categories: Business & Economics / Human Resources & Personnel Management , Business & Economics / Management Science , Business & Economics / General ,

Description:... Stephan Nüesch investigates the driving forces of superstar and celebrity emergence, the efficiency of superstar salaries in professional sports, and the star attraction of superstars and celebrities both in sports and in the media. The author provides an economic theory of very famous but trivial celebrities.