Creating the Customer-Driven Academic Library

• Author(s): Jeannette Woodward,
• Publisher: American Library Association
• Pages: 194
• ISBN_10: 0838909760
  ISBN_13: 9780838909768
  
• Language: en
• Categories: Language Arts & Disciplines / Library & Information Science / General , Language Arts & Disciplines / Library & Information Science / Administration & Management , Language Arts & Disciplines / Library & Information Science / Archives & Special Libraries , Language Arts & Disciplines / Library & Information Science / Collection Development , Political Science / Public Affairs & Administration ,

Description:... Librarians are now faced with marketing to a generation of students who log on rather than walk in and this cutting-edge book supplies the tools needed to keep customers coming through the door.