Boo Hoo

A Dot.Com Story from Concept to Catastrophe

• Author(s): Charles Drazin, Erik Portanger, Ernst Malmsten,
• Publisher: Random House
• Pages: 416
• ISBN_10: 144810677X
  ISBN_13: 9781448106776
  
• Language: en
• Categories: Business & Economics / E-Commerce / Online Trading , Biography & Autobiography / Business , Business & Economics / Entrepreneurship , Business & Economics / Corporate & Business History , Business & Economics / E-Commerce / General ,

Description:... boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes.