Business Planning

An Approach to Strategic Management

• Author(s): Bill Richardson, Roy Richardson,
• Publisher: Pitman
• Pages: 290
• ISBN_10: 027303720X
  ISBN_13: 9780273037200
  
• Language: en
• Categories: Business & Economics / Management , Business & Economics / Strategic Planning , Business & Economics / Leadership ,

Description:... Aims to develop in students the knowledge and expertise essential to co-orduinate business activities and respond to change. Models and theory from the discipline of management science are illustrated using case studies and problem-solving exercises. An ELBS/LPBB edition is available.