CPA's that Sell

A Complete Guide to Promoting Your Professional Services

• Author(s): August J. Aquila, Allan D. Koltin, Robert A. Pitts,
• Publisher: Irwin
• Pages: 148
• ISBN_10: 0786301961
  ISBN_13: 9780786301966
  
• Language: en
• Categories: Business & Economics / Accounting / General ,

Description:... CPAs That Sell is a guide to assist CPAs in becoming more effective in business development. In today's business environment, customers need solutions to their problems - and the best companies are retraining their sales forces to provide them. CPAs That Sell takes an in-depth look at how accounting professionals are adapting to this climate and actively promoting their services.