The International Business Culture Pathfinder
A Practical Guide to Navigating Cultural Differences in Global Markets
Description:... Knowing how to conduct yourself when traveling abroad for business, academic, government, or non-profit purposes is vital to success. However, finding concise, accurate, and up-to-date information on various countries can often be an onerous task. Enter The International Business Culture Pathfinder, a compendium of succinct business culture guides for eleven countries, including:
• Brazil
• Canada
• China
• India
• Indonesia
• Mexico
• Nigeria
• South Africa
• South Korea
• United Arab Emirates
• Vietnam
Each guide provides an overview of the country’s business environment and cultural characteristics as well as tactics and strategies that businesspeople should consider as they plan to do business. Practical case scenarios that demonstrate the impact of culture on business are also presented for each market. The topics covered include everything from negotiations to gender roles, religion, gift-giving, communication styles, relationships, dress, management styles, and time management.
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