CRM at the Speed of Light

Capturing and Keeping Customers in Internet Real Time

• Author(s): Paul Greenberg,
• Publisher: McGraw-Hill/Osborne
• Pages: 480
• ISBN_10: 0072224169
  ISBN_13: 9780072224160
  
• Language: en
• Categories: Business & Economics / Customer Relations , Business & Economics / E-Commerce / General , Business & Economics / E-Commerce / Digital Marketing , Computers / Business & Productivity Software / General , Computers / Electronic Commerce , Computers / Hardware / General , Computers / Online Services ,

Description:... Because implementing CRM solutions can take years, cost millions and requires major restructuring, this volume offers an overview, explanations and recommendations for different kinds of businesses and organizations.